It is said if there is one characteristic that every successful salesperson needs to survive and thrive; it is resilience. Resilience is more than a personality trait. It is also a fundamental principle of effective organisational leadership. Moreover, in the current volatile economic climate, resilience can mean the difference between corporate survival, success and failure. […]
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Buyers are savvier than ever and able to cherry pick companies, brands, products and services from among the many global competitors vying for their custom. Salespeople have to their super-powers and not their kryptonite. One super-power is understanding how you come across to potential buyers and existing customers. Another is being able to adapt to your buyers and customers preference and remain authentic!
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Today, social (that’s networks, platforms, selling) is a critical part of any sales process. I know it’s another thing to do, however, your buyers are already doing it. If your sales team have the wrong attitude towards what is a present day essential go-to-market strategy, then you have already lost the sale.
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