Category Archives for "Scale Your Sales"

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How Does Customer and Employee Experience Change the Leadership Conversation?

This time last week, I was introducing speakers and fielding questions in the Future Leadership track of the UNLEASH conference and expo in Paris. I was also speaking to close out the Leadership track of presentations. My presentation focused less on Developing 4th Industrial Age Decision-Makers to create outcomes while dealing with VUCA: the volatility, […]

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Information is NOT Power Janice B Gordon source toscana 2415126-1920

Why You Need to Know in B2B Sales – Information is NOT Knowledge

Information is not knowledge, to make a decision you do not need more information, you need more knowledge and insight. But where does this come from? Information is abundant; what there is a shortage of is insight. What has changed in recent years is not the selling process, but rather the buying process is more demanding […]

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Social Selling Janice B Gordon pic source rawpixel.com

Why Sales Professional Must Utilize Social Selling Techniques

The internet has changed the way we all buy products and services, and this is no different in the B2B sales environment. No longer are we willing to be interrupted with sales with adverts, cold calling or cold emails, the buyer now has a glut of readily available information literally at their fingertips. Sales and […]

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buyer relationships Janice B Gordon sq1

What’s The Transformational Relationship Between Buyer and Seller?

I recently spoke to a group of Speaker’s, CEOs and Sellers and asked, “how many loves to sell and think they are a skilled salesperson?” Shockingly, only 10% of the room put their hand up.  Given that selling is fundamental to business growth, then this is an issue. The reasons that many Speaker’s, CEOs and […]

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Scale Your Sales with Motivational Mindset Sales Process Janice B Gordon

Scale Your Sales with the Motivational Mindset Sales Process

Today, social (that’s networks, platforms, selling) is a critical part of any sales process. I know it’s another thing to do, however, your buyers are already doing it. If your sales team have the wrong attitude towards what is a present day essential go-to-market strategy, then you have already lost the sale.

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8 Proven Social Sales Strategies to Attract Your B2B Buyers and Scale Your Sales Janice B Gordon

8 Proven Social Sales Strategies to Attract Your B2B Buyers and Scale Your Sales

The Military enters new markets first on social before they step foot on the ground (my source is Timothy Hughes). Do you think your first point of contact with an unfamiliar connection should be through social engagement? If the Special Air Service (SAS) is engaging on LinkedIn, so should you be?

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