Tag Archives for " Influence and Attraction "

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How Does Customer and Employee Experience Change the Leadership Conversation?

This time last week, I was introducing speakers and fielding questions in the Future Leadership track of the UNLEASH conference and expo in Paris. I was also speaking to close out the Leadership track of presentations. My presentation focused less on Developing 4th Industrial Age Decision-Makers to create outcomes while dealing with VUCA: the volatility, […]

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This One Strategy Builds Your Brand Awareness

I am often asked by sales professional and subject matter experts “how do you build your profiles and visibility with your target audience?” First, you must have a profile of a credible expert with differentiated value to share. Then get engagement on social media platforms, as this is the quickest way to build your personal […]

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8 Proven Social Sales Strategies to Attract Your B2B Buyers and Scale Your Sales Janice B Gordon

8 Proven Social Sales Strategies to Attract Your B2B Buyers and Scale Your Sales

The Military enters new markets first on social before they step foot on the ground (my source is Timothy Hughes). Do you think your first point of contact with an unfamiliar connection should be through social engagement? If the Special Air Service (SAS) is engaging on LinkedIn, so should you be?

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